Search Engine Marketing is the process in which targeted traffic is directed to the site being promoted. The exposure towards site is got by using different ways and channels.

Below is the list of some of the ways to get exposure for the site.

Press Releases

Article Writing

Blogs

Engaging in a link campaign

Directory Submission

Purchasing Text Links

PPC Campaigns

Banner Advertising

RSS/XML Feeds

This task is performed by a knowledgeable Search Marketer. He is the man who is able to determine the best process to promote or market the site. By doing this he succeeded in getting the most of your marketing budget.