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Posts tagged Steve
Get Seen: Online Video Secrets to Building Business With Steve Garfield
Feb 20th
amzn.to – “Get Seen, Online Video Secrets to Building Your Business” – is a book authored by our friend Steve Garfield. We interviewed Steve to ask him about his book as well as to tell us some of his thoughts about the state of online video. Steve talk about how these days, video production has become much easier and almost anyone can do video for the web – AND SHOULD. In other words – Don’t wait for the perfect camera set up, just start making video. The technology has become inexpensive enough and video camera size keeps going down while video quality keeps going up. So, don’t let a lack of equipment—or the price of that equipment—keep you from dabbling in the world of online video As for how to actually “GET SEEN,” – the way to get views for your video is, naturally, to have an audience. Once you have a network that trusts you, they will support your work. Garfield suggests using Twitter and Facebook to connect with other users and become part of a community that likes web video. Regarding his book Get Seen, Steve tells us in his own words. “No one goes into such detail, so I go through how to choose a camera, lighting, sound, editing, how to go live, lots of things like that.” – AND, it’s true. BUY “Get Seen” NOW ON AMAZON – amzn.to Read more of our interview with Steve Garfied: www.reelseo.com
News Update: Steve Jobs Issues Letter Giving Adobe’s Flash The Heisman
Jun 21st
Steve Jobs recently published a letter, called “Thoughts on Flash” regarding Apple’s (NASDAQ:AAPL) relationship, or lack thereof, with Adobe (NASDAQ:ADBE), explaining why Apple doesn’t allow Flash on its products. Steve Jobs first said that Apple and Adobe had initially been in business together, during Adobe’s “proverbial garage.” According to Jobs, Apple had a 20% interest in the company and they worked “closely” together to pioneer products like desktop publishing. However, when Apple went through its “near death experience,” Adobe was drawn towards the corporate market. After discussing their history, Jobs outlined six reasons why they don’t use Adobe’s Flash. First, Jobs said Adobe’s products are proprietary and closed, and Apple “strongly believes that all standards pertaining to the web should be open.” Second, Jobs said that while Adobe holds Apple mobile devices cannot access “the full web” because 75% of video on the web is Flash, they don’t say it is also available in a more modern format, H. 264, and viewable on iPhones, iPods and iPads. Third, there’s “reliability and security and performance” in Apple’s platform, citing Symantec’s recent study as saying Flash as having one of the worst security records in 2009. Fourth, regarding battery life, Adobe’s decoding eats too much battery life, Jobs says. Fifth, “there’s Touch,” which Jobs says Flash was designed for PCs using mice, not for touch screens. Jobs’ concluded with the following statement; “Flash was …
Steve Jobs: Adobe’s Flash Is Old PC History, Open Web Is the Future
Apr 29th
Steve Jobs: Adobe’s Flash Is Old PC History, Open Web Is the Future
In a rare response to the chatter about Apple’s tech feud with Adobe , Apple’s Steve Jobs has declared that that the Web should really embrace open standards, even while the iPhone remains closed. Jobs just had Apple publish his musings on Apple’s “hotnews” section. And it’s amazing. No, seriously, it’s amazing, not only for the frankness of the text, its overt challenge to Adobe’s reliability …
Read more on Fast Company Magazine
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